Gozney is a well-regarded brand known for its high-quality pizza ovens, designed for both home cooks and professional chefs. They focus on creating innovative, durable, and efficient ovens that allow people to make restaurant-quality pizzas at home. Their product lineup includes wood-fired, gas, and hybrid ovens, with a strong emphasis on design, performance, and ease of use.
The PR team at Gozney approached Marwick Marketing and our owned media channels (Wavelength) to help launch their new portable pizza oven in the UK.
With a blended approach including the creation of a lifestyle photoshoot, digital product review, social media reels and curated print advertising we were able to drive a significant increase in online pre-orders, achieve a 30% growth in social media engagement across key platforms, and generate over 674,651 impressions in less than 24 hours through targeted print ads and digital content. This comprehensive campaign successfully elevated Gozney’s brand visibility and positioned their portable pizza oven as a must-have product for pizza enthusiasts in the UK market.
