As the CEO of Marwick Marketing, I’m delighted to share that the latest Google Core Update, concluded in October 2023, has been successfully rolled out and is now fully operational. We’re seeing a lot of movement in rankings across many different sectors in the UK and North America.
This update marks the third significant core update this year in the ever-evolving landscape of search engine algorithms, impacting the way businesses approach online visibility and digital marketing strategies.
At Marwick Marketing, we understand the importance of staying ahead of the curve in the dynamic realm of search engine optimisation (SEO). The completion of the Google October 2023 Core Update brings new challenges and opportunities for businesses to enhance their SEO presence, and our team is committed to assisting our clients in navigating these changes effectively.
The latest update emphasises Google’s continuous efforts to refine and improve its search algorithms, providing users with more relevant and high-quality search results. As a leading digital marketing agency, we are well-versed in adapting to algorithmic shifts and have a proven track record of helping our clients maintain and improve their search rankings.
Our team at Marwick Marketing remains dedicated to employing ethical and data-driven SEO strategies that align with the latest industry standards. We prioritize transparency and collaboration with our clients, ensuring that they are informed about the changes in the digital landscape and are equipped to make strategic decisions for their online marketing efforts.
In light of the Google October 2023 Core Update, Marwick Marketing reaffirms its commitment to delivering tailored and effective digital marketing solutions. Our experienced professionals are ready to analyse and optimise your online presence to ensure that your business continues to thrive in the evolving digital marketplace.
What steps can you take in the event of loss in Google ranking?
Google has provided guidance on what steps to consider if your website experiences a negative impact following a core update:
- Recovery Actions: There aren’t specific measures outlined for recovery, as a decline in rankings doesn’t necessarily indicate a direct issue with your web pages.
- Find Out Why: Google has provided this list of items you may want to consider.
- How long will it take to bounce back: Google suggests that while some recovery might be observed between core updates, the most significant changes are likely to occur after the implementation of another core update.
For businesses seeking guidance and support in navigating the aftermath of the recent core update, Marwick Marketing is here to provide expert advice and strategic insights. We invite you to connect with our team to discuss how we can tailor our services to meet your specific needs and objectives in this ever-changing SEO landscape.
As we move forward, Marwick Marketing remains at the forefront of digital marketing innovation, committed to helping businesses not only adapt to algorithmic changes but also thrive in the competitive online environment.
Christian is a British-born entrepreneur and founder of Marwick. For over 19 years, Christian has successfully helped businesses excel in digital marketing. Founded in 2012, Marwick has grown from a start-up to the 11th Fastest Growing Company in Canada in 2020 and expanded into the UK in 2019.